Hofstra University | Fall 2015
Fundamentals of Public Relations | PR 100 | Sec. 93224
Tu/Th 12:45pm – 2:10pm |Breslin Hall 0202
Updated 09/08/2015
| 1 | Thurs | 09/03/15 | Class Introduction and Syllabus Review |
| 2 | Tues | 09/08/15 | Icebreaker: Three Truths and a Lie |
| 3 | Thurs | 09/10/15 | Chapter 1: Defining Public Relations |
| Tues | 09/15/15 | No Class: Rosh Hashanah | |
| 4 | Thurs | 09/17/15 | Chapter 2: The History and Growth of Public Relations |
| 5 | Tues | 09/22/15 | Chapter 3: Communication |
| 6 | Thurs | 09/24/15 | Chapter 4: Public Opinion |
| 7 | Tues | 09/29/15 | Chapter 5: Management |
| 8 | Thurs | 10/01/15 | Chapter 6: Ethics |
| 9 | Tues | 10/06/15 | Chapter 6: Ethics (Cont.) |
| 10 | Thurs | 10/08/15 | Chapter 7: The Law |
| 11 | Tues | 10/13/15 | Chapter 8: Research |
| 12 | Thurs | 10/15/15 | Working with Wikipedia |
| 13 | Tues | 10/20/15 | Working with Wikipedia (Cont.) |
| 14 | Thurs | 10/22/15 | Chapter 9: Media |
| 15 | Tues | 10/27/15 | TBA |
| 16 | Thurs | 10/29/15 | Mid-Term Exam (Chapters 1-9) |
| 17 | Tues | 11/03/15 | Review Mid-Term Exam |
| 18 | Thurs | 11/05/15 | Chapter 10: Social Media |
| 19 | Tues | 11/10/15 | Chapter 10: Social Media (Cont.) |
| 20 | Thurs | 11/12/15 | Chapter 11: Employee Relations |
| 21 | Tues | 11/17/15 | Chapter 12: Government Relations |
| 22 | Thurs | 11/19/15 | Chapter 12: Government Relations (Cont.) |
| 23 | Tues | 11/24/15 | Chapter 13: Community Relations |
| Thurs | 11/26/15 | No Class: Thanksgiving | |
| 24 | Tues | 12/01/15 | Chapter 14: International Consumer Relations |
| 25 | Thurs | 12/03/15 | Chapter 15: Public Relations Writing |
| 26 | Tues | 12/08/15 | Chapter 16: Integrated Marketing Communications |
| 27 | Thurs | 12/10/15 | Chapter 17: Crisis Management |
| 28 | Tues | 12/15/15 | Chapter 18: Launching a Career |
| 29 | Thurs | 12/17/15 | Final Exam (Chapters 1-18) |